Investigating multiple components of attitude, subjective norm, and perceived control: an examination of the theory of planned behaviour in the exercise domain
Author: Rhodes, RE; Courneya, KS Description: The presence of two subcomponents within each theory of planned behaviour (TPB) concept of attitude (affective and instrumental), subjective norm (injunctive and descriptive), and PBC (self-efficacy and controllability) has been widely supported. However, research has not examined whether the commonality of variance between these components (i.e. a general factor) or the specificity of variance within the subcomponents influences intention and behaviour. Therefore, the purpose of this study was to examine the optimal conceptualization of either two subcomponents or a general common factor for each…
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