Winners and losers of generative AI: Early Evidence of Shifts in Freelancer Demand
Author: Teutloff, Ole; Einsiedler, Johanna; Kassi, Otto; Braesemann, Fabian; Mishkin, Pamela; del Rio-Chanona, R. Maria Description: We examine how ChatGPT has changed the demand for freelancers in jobs where generative AI tools can act as substitutes or complements to human labor. Using BERTopic we partition job postings from a leading online freelancing platform into 116 fine-grained skill clusters and with GPT-4o we classify them as substitutable, complementary or unaffected by LLMs. Our analysis reveals that labor demand increased after the launch of ChatGPT, but only in skill clusters that were…
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