Misinformation and morality: Encountering fake-news headlines makes them seem less unethical to publish and share

Author: Effron, D. A. & Raj, M. Description: People may repeatedly encounter the same misinformation when it “goes viral.” The results of four main experiments (two preregistered) and a pilot experiment (total = 2,587) suggest that repeatedly encountering misinformation makes it seem less unethical to spread-regardless of whether one believes it. Seeing a fake-news headline one or four times reduced how unethical participants thought it was to publish and share that headline when they saw it again-even when it was clearly labeled as false and participants disbelieved it, and even…

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